Local search engine optimization (SEO) is one of the most powerful methods you can use to reach consumers at key micro-moments. That is, ensuring you’re showing up exactly when they turn to their device seeking your nearest location or when they are ready to buy your products or services.
National brands have a lot of locations to manage across dozens of platforms. To stand out in a crowded marketplace, a strong local online presence is crucial to compete and be found by customers on mobile.
Common digital marketing strategies tend to focus more on content and social media, leaving future customers in the dark about the locations nearest to them.
When we do a search, we are drawn to brands that deliver legit information as seamlessly as possible.
If you are looking to reach more users on more devices, a Local SEO strategy can help drive online and offline traffic to all your locations. More and more, local search platforms such as Google are integrating location-based data into their search results.
This means that when someone searches for services or products near your store, they should be able to find your business.
With so many locations to manage across platforms, directories and review sites, manually updating business listings quickly becomes an impossible task when you try to do it all yourself.
Engage offers solutions to help you build local online visibility through listings and citations on the platforms, apps and key directories. From one easy-to-use, centralized platform you can quickly connect with current and future customers with legit location information.
